Podcast SEO helps make your content discoverable to those searching for information, answers, or solutions. Use search engine optimization best practices strategically to avoid ineffective results, such as no conversions or penalties from black hat SEO. The goal is to optimize for people, not just search engines, by providing the answers to the questions they seek. Our Podcast SEO guide will show you how to make your podcast the solution for their search.

Search engines struggle to interpret audio and video content. They can only work with metadata, like descriptions and titles, which is why text is easier for search engines to process. However, with the rise of AI, search engine crawlers can now transcribe and understand podcasts. Enter the Podchaser API, which makes the process seamless. It'll not only generate transcripts, but it can also assist with: Search, Reviews, Charts, Credits, Engagement, Audience Size, Demographics, and Contacts. Transcripts give you an advantage by letting you reach audiences who prefer to read than listen, such as in noisy environments. They also allow you to target a wider international audience by translating your transcripts into other languages. By repurposing and distributing your content, you can reach new audiences and existing listeners on other channels like Twitter, Instagram, LinkedIn, Reddit, Pinterest, and more, expanding your reach and discoverability even further. Additionally, adding keywords to your transcript increases your discoverability through search results. High-quality content also attracts backlinks, which signal to search engines that your content is credible and helpful. Now that we understand the benefits of transcripts for podcast SEO, learn how to maximize their value in our podcast SEO guide.